Updated occasionally with projects, inspirations and ideas. Find my main site here discover more of my work. My favorite place to share updates is Instagram, follow me there.

Hello, 2010!

I cannot believe that I haven't posted since November! I haven't been putting in blogging time and I miss it. Things have been quite busy for me, from working with some very exciting clients to my website revamp, to a host of other projects including uploading many, many photos I've taken in the past two months. It doesn't seem like I've had enough time to do everything I like but such is life I suppose.

The biggest news for me is that I have officially started my graphic design business: Sarah Hearts Design, LLC. I am so excited about the opportunity I have, I can't quite describe it but it's very empowering to be the lady in charge! It's already shaping up to be interesting, challenging, fun and quite the learning experience. Accountant? New bank accounts? Paying sales tax? Health Insurance? Business expenses? Record keeping? Yup, learning about all sorts of new things.

In the upcoming month I'll be posting some of the work I've been doing, some blog articles and relaunching my website so please stick around. In the meantime I'd like to share a couple interesting things I've come across:

If you are in New York I highly recommend scooting over to the Museum of Arts and Design for not one, but two, fabulous exhibitions I'm dying to see. The first is
Read My Pins: The Madeleine Albright Collection running through January 31st. Diplomacy and jewelry: heart! I first read about her pin collection from this book. (The holidays may have past but it's still on my gift wish list in case anyone would like to get me a gift.) I heard Ms. Albright speaking on NPR awhile back and it was so, so interesting and entertaining. A+++, get after it.




The second exhibit is
Slash: Paper Under the Knife on display through April 4. As you may know from one of my last posts, I heart paper. Not just heart, obsessed maybe would be a better word. Everything in this exhibit is made out of paper and it looks so off the charts. I don't even know where to begin other than you should start with a visit to the above website where there is a video of the curator who has a great introduction of some of the pieces in the show.





The third thing on my mind is a lengthy article in
Illustration magazine on Rudy Nappi, a prolific illustrator behind the covers of Nancy Drew books. I was beyond happy when I picked up Illustration the other day because a blog post I've had in the back of my mind since I unpacked my old Nancy Drew books was to write about the cover illustrator, then boom this article. I haven't made my way through the whole thing yet but I recommend picking it up, there are some really fun examples of his work in the piece. If you can't get a hard copy it is available to read online thanks to Issuu. Haven't heard of them? Check it out! I just discovered them from a colleague and it is an amazing online publishing tool.

Have a happy, sequin-filled New Years Eve and 2010, I'll be seeing you in the new year!

Stop The Letterpresses!

I just took a break from work to check my email and PARDON ME?!?!? This is what I saw:
An at-home letterpress machine? You've done it again Paper Source, another reason why you are one of my favorite stores ever. I can't wait to check it out and I hope it's as great as I think it may be. I wonder what their font plates look like. Now, I've just got to pull together my wish list for Santa...

J. Crew Please With A Side Of Paper Sculpture

I've been really loving the changes J. Crew has made to their catalogue and website over the past year. They've started using some hip looking, art deco-y sans-serif types mixed in with the old goodies. I love looking at their catalogues because of the simple, clean designs that also have a twist. (If you're a regular reader...you know that's ma' thing!) I am especially enamored with their new landing page on their website, be sure to check it out for the movement:


Type out of paper: heart! The live site reminds me of claymation where everything is photographed then moved and photographed again. Here is creates a fun, whimsical feeling. I'm also a big fan of their use of color and grids:


Getting back to the paper type, the first thing the paper type reminded me of was the AH-mazing paper sculptures in Real Simple's magazine which are created by
Matthew Sporzynski (wish I could find more on his company too: Couturier de Cardboard). I think he is probably one of my favorite artists.
While cruising the Googlesphere I also found this amazing website by Peter Callesen, the words jaw-dropping come to mind...


It's such a unique, special art that I hope you appreciate as well!

Spooktacular Headstones

Last spring I was traipsing about Boston's Freedom Trail on a frightfully cold day. Despite being April, it felt more like an October day but I seized the opportunity to photograph some really interesting gravestones in the Granary Burying Ground, Boston's third-oldest cemetery. At the time I had in mind this post and am so excited to finally share!

The Granary Burying Ground is a tiny little plot of land not far from the Boston Common and is home to over 5,000 bodies! Talk about being cramped. There are only 2,345 headstones and each grave houses at least 20 bodies. This is because funerals were expensive (Um, they still are but I think we've become accustomed to our own space both in this life and beyond.) The grounds are really a who's who of Boston's historical playmakers: John Hancock, Paul Revere, Crispus Attucks, Sam Adam and Robert Treat Paine. That's some star power. But on the day I visited I was more taken with the elaborate designs on the headstones. I just read that tombstones were an outlet for artistic expression because Puritan churches did not believe in religious iconography, just our luck:

Get the flash player here: http://www.adobe.com/flashplayer

It just so happens that one of my idols, Martha Stewart, featured headstones in her October issue with an article entitled "Everlasting Art." It's a very interesting, albeit short, article and I highly recommend getting a copy. A great site for more on historic gravestones is
A Very Grave Matter, a website run by Jenn Marcelais who is mentioned in the MS article.

It's got me thinking, if I had a headstone what would the design be?!?!? This could be an untapped graphic design market! It's interesting to think about 300 years from now when people look back on our current styles and what they'd think. Frankly, from what I've seen, the majority seem a bit generic. Looking at these old headstones was extremely interesting, something about the history, the stories and the hand-carved artistry. Well, that's all for me on the topics of death and design for now, hope this wasn't too morbid for you!

Friday Fun with Regretsy

TGIF and TGIR: Thank goodness for Regretsy. Haven't heard of it? You are missing out. This has to be one of the most hilarious websites I've ever been on. Normally, I don't condone poking fun at other's art but some of the stuff the author finds is downright hi-lar-i-ous. All I keep thinking is "Really? Is this for real?" It's a cruel world out there but the old adage is true: one man's trash is another's treasure. And as I see it, none of this stuff is really that bad because it makes me laugh!

Meghan- when can we get these into mass production?

I actually don't mind these too much.

Two things I would never associate with each other: cute and HIV.

I loved Lil Kim on DWTS!

These are not embellished, they are left over from a real bender.

What goat doesn't need a coat?

I don't even know.

This chicken is actually cute...but how does it move its wings?

Why? This is gross.

Pumpkin Portraits

I'm in full fall swing despite snow a week and a half ago and summer-like temperatures this past weekend. I decided to meet in the middle mentally, where the weather should be too: fall. And with fall brings all sorts of new, inspiring colors, patterns and textures. Yesterday I took a nice drive down to Munson Farms. I loved it. As in I really loved it. They had the most amazing variety of pumpkins and squash I could barely pick, I wanted them all! Orange, yellow, blue, white...you name it!

Get the flash player here: http://www.adobe.com/flashplayer

It reminded me of an article in Martha Stewart Magazine, I thought from two years ago, but upon further investigation it was an article entitled "Visiting the Great Pumpkin Patch" from the October 2005 magazine. Yes, I keep my Martha Stewart mags and thank goodness because I couldn't find the article in her online archive. (Tisk, tisk.) At any rate, I was reminded of the article because of the variety of pumpkins featured at The Great Pumpkin Patch and the ones in front of me at Munson's. I hadn't been anywhere, until yesterday, that had such an eclectic mix. I was so excited to arrange them on the porch and the late afternoon light was so perfect, so fall. Also of note, I am now obsessed with The Great Pumpkin Patch's
website, I'd love to visit some day. Have a gourd-eous fall!

Red Letter Day

Red Letter Day indeed! I am so excited about this post for several reasons. Number one, I'm in a fashionista mood. Number two, It all ties back to design and type. For those who don't know what a red letter day is (I don't hear the term too often), the expression evolved from medieval manuscripts, then calendars that showed special days in red ink.

Fast forward 500 years to my wandering shopping eye. One of my favorite designers of purses, shoes, fabulousness, etc. is Kate Spade. I love her uncluttered designs that always come with a twist. It's the little details that really set her things apart. Which brings me to this fabulousness:

JEWELRY WITH TYPE!!! I'm thinking this should be a staple in any typofile's wardrobe. Thoughts? I want it! I need it! I'm already planning multiple outfits around it. How perfect would this be on a design job interview? Also of note, my best friend Kate also designed a purse too:

"offwego! she announced, jumping into the fountain feet first, her opal eyes shining in the rain."

Time Traveler Wanted

I am not making this up. I was cruising the Craig's List job board looking for freelance design jobs when I came across the most interesting post I've seen lately.

"I am looking to hire someone capable of transporting me into the past, specifically to November 5th 1977. I will wish to return to the present five days later on November 10th 1977. Your method of temporal transfer may be technological, magickal, psychic or other, it is irrelevant. I am willing to sign what ever non-disclosure agreements you require, including protecting your technical/mystical secrets and agreeing not to alter the timeline. I WILL require the functionality of your time travel method to be vetted by an expert, chosen by me before ANY monetary transfer takes place.

While in the past, I intend only to observe two events, one in San Diego, CA on the evening of November 6th, 1977, the next in Baltimore MD on the afternoon of November 8th, 1977. Depending on what I learn, I may need to make additional observations on November 9th and 10th, but I do not wish to risk staying longer in the past. I also need to purchase a couple of small items while in San Diego. I intend to bury these in a place I can retrieve them in the present. These purchases are not intended for resale or any other form of monetary gain, rather they are related to the personal mystery which I am intending to solve.

I plan to use contemporary transportation and lodging and intend to bring a small amount of gold into the past to exchange for contemporary currency, although if you can arrange some form of transportation (such as teleportation) I am prepared to compensate you with a substantial bonus. I must, however, insist on TOTAL privacy while I conduct my investigation of the past and will require YOU to sign a non-disclosure agreement should you happen to accidentally learn anything. This trip pertains to a family business matter and the people involved are very touchy and the legal ramifications potentially far reaching.

Only qualified candidates need bother applying. I understand this is a long shot but appreciate your consideration. Thank you very much. "

If only I could sprinkle fairy dust and make this man's dreams come true, I'd be a half million dollars richer. Only qualified candidates need apply though. And on top of that, the time travel method will be vetted by an expert. Bummer.

2016 Olympics: Party Time In Rio!

Finally we know: Rio it is! Vamos, vamos, vamos! Start loving the logo peeps.

It was designed by
Ana Soter and represents Sugarloaf Mountain, thanks ThinkCreation. Tchau for now!

2016 Olympics: Where Will They Be?

I'm here waiting impatiently for the announcement of where the 2016 Olympics will be held: Chicago, Madrid, Rio de Janeiro or Tokyo. I am an Olympic fiend (those of you who know me, understand, thank you for that) and cannot wait for the upcoming winter Olympics in Vancouver. I watch it all, seriously, thank goodness for Tivo.

I of course have been following the bids for the 2016 and all the political uproar around them. You know what I say? Blah, blah, blah, let the athletes compete! The majority of the athletes that participate don't have million dollar contracts and are doing it out of love, dedication and hard work. What could be better? Oh yes, add on top of that my fascination with Olympic graphic design. I still have a 1980 Lake Placid poster with
Roni the Racoon and commemorative pins- heart! Love that color blocking:

I've also been on a quest for something Schuss from the 1968 Grenoble, France Olympics. When I lived in Grenoble my apartment building was a converted athlete village. You can imagine how that made me feel!I always wanted to be an Olympian...since that isn't going to happen, I'm going to be champion of this blog. And since the topic is the Olympics, check out this site for a summary on how each city compares and below for the logos. Which do you like?


I prefer either the Chicago logo or the Tokyo logo. It think that Madrid and Rio's are whimsical and fun but maybe too much so. The Rio logo seems very current but it kind of reminds me of the Stop and Shop and Walmart logos. It seems like the kind of logo that would be on yogurt packaging or something. High five to Madrid! It's fun but very child-like, I'd like to wave goodbye to that. I like Tokyo because it has some movement and the first thing that came to mind is that we're all tied together. I also like the rising sun, nice touch. I like Chicago the most though. I think it's classy, shows some movement and is something that would stand the test of time.
This site has a great summary of the Chicago logos (see below).

As for where I'd love the games to be held: Rio. Vamos my friends! I think it would be great to have the games in a new part of the world. As of 9:30 Colorado time, the odds are on Brazil...can't wait until 11! I'm going to have to start liking that logo. Because of my Olympic fandom, I'm sure I'll be swept up in it all and be won over, after all it is a heart. And, I heart design...

Interestingly enough this was the original Chicago logo that had to be replaced because it infringed upon the official Olympic torch logo:
I like this too! Darn rules. Both of the Chicago logos were designed by VSA Partners, Chicago Office. Love, love, love.

EEK! It's almost 10 and the votes are in although the BIG announcement won't be for a bit still. Best logo Chicago: out! Second best logo Tokyo: out! Now it's between Rio and Madrid...

I'm A Mac But I Really Like These PC Commercials

I'm a Mac. I'm not here to debate which is better, PC vs. Mac, because for me there really is no debate. What this really comes down to is that I'm over the "Hi I'm a Mac and I'm a PC" ads. THAT is not debatable. What I am not over is the following commercial, featuring 4 1/2 year old Kylie, also known as one of the cutest kids ever.



Microsoft has a whole collection of videos called "The Rookies" on You Tube with young kids, older folks, competitions, fun music and entertaining graphics. It's actually pretty funny. Of course there is heated debate on the commercials in the You Tube comments, like this from "myexplorer": "Editing photos on a Mac IS EASY. There's just no lie in it. It might be just as easy as with Windows Live Gallery, but they're advertising a product by giving senseless information, not by introducing innovative features. That's the point." Which I said "So?" to, and by the looks of it, a lot of other people agreed. Mac, take note: cuteness sells. In this day an age can we all just get along?



GO DOROTHY! No shame in shoving a frosting covered cupcake in your mouth. And also capturing it on camera. And then having a commercial made out of it. Dorothy may be my hero.

Summer Staycation


Hello from vacationland! I thought I'd be busily blogging all summer but as it turns out moving across country to one of the most beautiful places has made me want to get out and go, go, go. I do have some upcoming blogs in the works so please stay faithfully tuned. In the meantime, here are some shots of what's been keeping me occupied. Enjoy the rest of the summer and I'll be back in a few weeks. Also be sure to visit my
Flickr page, I'll be adding more and more photos thanks to a fantastic birthday present (new camera).




Bikes and Art

Tree With Yellow Blossoms by Cai Guo-Qiang

Now what do I do? The Tour is over and I'm in withdrawal. I really, really enjoyed all of the coverage this year and learning more about cycling. I've even been reading all about what's happening now with all the riders. New obsession? Possibly. A lot of the excitement over this year's race was because of Lance Armstrong's comeback. One of the great results of his comeback is the STAGES initiative, an art show that benefits
The Lance Armstrong Foundation with the support of Nike and Trek bikes. The goal is to heighten global awareness of cancer by engaging the creative community in the fight. The show is on now at the Galerie Emmanuel Perrotin in Paris but will be coming stateside this fall, first New York then LA. I'd really like to see the show because I love the idea of sport and art crisscrossing for a great cause.

Untitled, 2009 by Christopher Wool

In addition to artwork on display at the show, specially designed bikes by
Trek were made for several different races; they were done by:

KAWS (Brian Donnelly)



Marc Newson (bike ridden in the opening Tour de France time trial)

Yoshitomo Nara (ridden at the Annecy time trial)

And last but not least my favorite bike out of the bunch by Damien Hirst. I love this bike because it looks so striking and different. After reading more, I found that Hirst used REAL butterflies. Oh my! That sounds about right for Hirst though. All of the bikes will be auctioned off on October 2 in NYC.


For more on STAGES, check out
Trek's site, the STAGES site and this article. Be sure to check out Trek's Flickr feed too, they have AMAZING shots of all the bikes.

Tour de France

Admittedly, I haven't been online to email, blog or surf the internet hardly at all the last two months. How could I after moving to the great, sun-drenched state of Colorado? When not being outdoorsy I've been pretty obsessed with the Tour de France, since today is a rest day I'm taking advantage and catching up on all things computer related.


I've sort of followed the Tour the past few years but this year I'm absolutely hooked on the fantastic coverage by Versus and
Versus.com. Their website could keep you entertained and busy for a long, long time. They've done a great job with maps, interviews, behind the scenes and explanations of the overall race, the races within the race, the king of the mountains, time trials, sprinters...everything. The Tour's logo has even grown on me- bright yellow, whimsical, what's not to like? Oh, and I heart Phil Liggett. So, my advice is to check it out since we only have until Sunday then the Tour will be fini.


In edition to following the Tour I've been following
Nike's Chalkbot. Haven't heard of it yet? It's AWESOME. It's this machine that's painting messages of hope all over France to raise cancer awareness. To take part just text 'LIVESTRONG' followed by your chalk message to 36453, and you'll receive a message in return when it's written. I texted mine and am waiting to hear when and where it was written. Until next time, au revoir!

Update on Odell's Twitter Brew

I've become an online fan of Odell's Beer after my last post and I just got an update that Twitter Brew shirts are now available online here. And it turns out that the design chosen was the second listed in last week's post:



If any of you plan on visiting me any time soon, perhaps we can taste test this brew together. Cheers!

Odell Beer- Cheers!


Now that I'm in the Centennial State, still getting settled, I thought I'd blog about one of Colorado's passions: beer. According to
The Beer Institute, the state ranks number one in terms of gross beer production, number three country in volume of brewpubs and craft breweries, Denver ranks first in the nation in beer production per capita and second in the number of breweries. Colorado is home to 4 of the top-50 brewing companies in the nation. There are 92 breweries statewide. Wow. Tess, where are you?!?!? For your viewing pleasure I thought I'd share these fantastic labels from Odell's brewed out of Fort Collins:






They have a fantastic handcrafted quality to them, much like their beer. I love the woodblock print feel to the labels and the simple, iconic images. In addition to their classic lineup they also have specialty brews to keep things interesting:




One of the most unusual is their TwitterBrew. I'm not on the Twitter bandwagon (sorry Lisa) because sarahheartsdesign is too long of a username (two letters too long) and the kind folks over at Twitter can't seem to figure out how to get me a username. Not that I'm bitter or anything. ANYWAY, in the spring Odell launched a contest to craft a specialty beer and all that goes along with it. They had online voting to pick out the label and it seems like this was the winner:


I love it! I say "it seems" because there isn't any photos of it on Odell's website although it is on tap in their tasting room. Road trip!
This site has links to the voting and all the designs submitted and it looks like the above label, by Ten Fold Collective (AWESOME design work by the way) just edged out this design:


I think they are both pretty true in keeping with the feel of Odell's packaging. I do like the winner best though with the little touch of red. I also think it's interesting how technology is being used everywhere, if you're not up with it most likely you'll be left behind. As long as there is some beer left behind, I'll be OK though.