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Business Cards for Jen Alberti





Update: Jen has left lovely Boulder for Boston.

Today's work is the logo and business cards I designed for my talented friend Jen Alberti. Jen is growing her acupuncture business and needed a calling card. I chose to work with the lotus because it can represent life, awakening, power, beauty and strength. I represented the lotus with intersecting lines to create a sense of energy, an idea central to the practice of acupuncture. For the business cards I made two versions for Jen with the logo treated differently. Variety is the spice of life! I used a beautifully textured paper to give it that earthy/natural feel.

I highly recommend using acupuncture, and of course Jen, who recently moved back to Boston from Boulder. Jen can be reached at jenniferalberti@gmail.com or 617.592.9927.

Pick Lindsey Vonn's Helmet

I am in Olympic countdown mode! I was reading the paper the other day and came across this story about a design contest (how did I miss this?!?!?) for Lindsey Vonn's helmet. What a great idea! Here are the finalists:

Carolyn from Colorado

Robert from Missouri

Laddie from Idaho

I'm very excited to see another Boulder designer, Carolyn McHale of Boldface Design, has made the final. Now people can go online and
vote for their favorite but unfortunately the popular vote doesn't guarantee that will be the one picked. Huh? At any rate there are galleries of other submissions to look through with interesting submissions. I think my favorite out of the final three may be the gold one because it stands out against the red, white and blue and because we're going for gold!

Cheery Cherry Morning

I was just flipping through my new Crate and Barrel catalog and fell in love with these typographical juice glasses:


What's not to like? They're bright, cheery and whimsical. What a great thing to wake up to in the morning. I especially like the cherries, but cherry juice? I don't recall ever drinking that. First time for everything!